In one word, SEO (search engine optimization)! Search engine optimization is critical to the success of your wedding business. And, as your partner in advertising, it’s on us to ensure that couples are seeing your Storefront when they search for your services. When you begin advertising with WeddingWire, our internal Content Team of SEO experts, professional copywriters, and content creators will inspect and enhance your Storefronts to make sure you’re set up for success and showing up where couples are looking for you.

We encourage you to continue to build out and regularly update your Storefront content! Don’t worry–you don’t have to update it every day. A good rule of thumb is to tweak your Storefront every three months.