With lead tags, you can discover how couples interact with your Storefront(s) and other vendors on our sites, and use them to prioritize and adjust your replies. Here’s what each tag means:

• Actively inquiring: the couple has reached out to several different vendors on The Knot and WeddingWire, so you’ll want to make sure your replies stand out.
  
  
• Storefront saved: the couple saved your Storefront to review your services in closer detail later. Because they’ve shown interest in your business, you’ll want to keep an eye on these couples.
  
  
• Social media visit or Website visit: the couple found you on The Knot or WeddingWire and clicked on the website or social media link(s) on your Storefront. Once again, these are couples you’ll want to keep an eye on and stay in touch with–they may even reach out to you on your website or social media.
  
  
• Messaged you first: you caught a couple’s eye and were their first outreach in your service category (for instance, you were the first photographer they reached out to). You’ll want to prioritize replying to these messages.
  
  
• Consultation request: this tag is only for photographers listed on The Knot. It means the couple wants to connect with you over a video call to discuss your offerings and determine if you’re the right fit for them. Make sure to prioritize these messages as well, as these couples are likely ready to chat in detail.